Product Owner vs. Product Manager – do they differ?

Product Owner vs. Product Manager – do they differ?

Product managers and product owners play key roles in a SaaS (Software as a Service) business environment. As they work towards a larger goal, the distinctions between the two roles may not be overtly visible to outsiders or other teams, but they both have different...
Agile Transformation in a Nutshell

Agile Transformation in a Nutshell

The agile model of development has led to rapid transformation in industries across sectors. Companies have been quick to adopt the agile model and its benefits like increased innovation, shorter delivery cycles, faster feedback from customers and rapid response to...
Digital Transformation For Modern Enterprises Through DevOps 

Digital Transformation For Modern Enterprises Through DevOps 

Digital transformation is the buzzword across the business world now with modern enterprises. One of the key forces driving this digital transformation is DevOps, which unifies software development and software operation. Having a strong DevOps process and strategy is...
Trends in Digital Marketing

Trends in Digital Marketing

Digital marketing is constantly evolving with advances in technology. While technologies such as artificial intelligence and machine learning may power the tools of digital marketing, the focus of any marketing campaign will remain on the customer. Here are some broad...
Why Businesses Need Responsive Design

Why Businesses Need Responsive Design

Responsive design is the buzzword in web design now, but people who are not web design professionals may not yet be aware of the benefits of this kind of design. For business owners, introducing a responsive design in their customer-facing website is key to gaining...
Why Companies Need Integrated Ecosystems

Why Companies Need Integrated Ecosystems

Today’s workplace demands the use of several business applications and SaaS (Software as a Service) solutions from employee onboarding, to collaborating on projects, right up to employee exit. All these various applications are part of the organization’s technology...